Mobilier de France |
Floa’s split payment¹boosts sales

The retail landscape is constantly evolving and the furniture sector is no exception. To tackle these challenges, Floais working to bring together the fintech² and furniture sectors. Our partnership with Mobilier de France and Paytweak perfectly illustrates this intersection. How can split payments boost a traditional industry? How are online solutions transforming the customer journey? Let's take a look back at this success story!

Floa x Mobilier de France | When fintech and the furniture sector come together

Thanks to Floa, the shopping experience of Mobilier de France customers has greatly improved. How? By offering payment solutions¹ that meet every customer’s needs. Our flagship products — Buy Now Pay Later, 3X, 4 X and even 10X¹ — let our customers furnish their homes to their hearts’ content! Whether it’s paying in instalments for a sofa or for a piece of furniture, our payment solutions 1are tailored to your interior design projects.

Mobilier de France has made access to split payments accessible to the entire country. The solution has been deployed in 108 points of sale, including 76 in mainland France and one in the West Indies. The fact that 75% of stores are equipped with our solutions testifies to the vision we share with Mobilier de France: that of a modern retail where payment is at the heart of the customer experience.

Things have developed rapidly since the partnership was launched in September 2022. In 2022, we were processing an average of 40 applications per month². In 2023, this figure jumped by 35%². In 2024, we have reached 150 monthly applications². This growth reflects the growing enthusiasm for our flexible payment solutions¹.

Paytweak

Our successful partnership with Mobilier de France would not have been possible without the help of a key player in our payment strategy: Paytweak. This fintech has made it its mission to optimise remote payments. As a merchant services provider, Paytweak gives access to a large number of points of sale, wallets and banks. It therefore offers a comprehensive and versatile platform.

This platform is the ideal ecosystem from which we deploy our payment services. Integrating our products on Paytweak has opened up new perspectives and made our split payment solutions accessible to a broad range of business sectors. It enables us to offer not only classic online payments, but also innovative payment methods such as SMS payments, so that our customers have even more flexibility.

Our partnership has made it possible to create a real synergy on several levels and has had a positive impact on the following aspects:

Versatility, which enables us to adapt to the specific needs of each company, whether via an ERP3 or invoicing software

Agility and speed of deployment, which allow us to effectively support our joint merchants

Increase in range of applications: from call centres to physical points of sale, across various sectors such as travel (Havas), training (Studi) or furniture with Mobilier de France.

"Communication between the teams was a key success factor" says Jérôme Torricelli, head of sales at Paytweak.

Paytweak

Cette réussite avec Mobilier de France n’aurait pas été possible sans l’intervention d’un acteur clé dans notre stratégie de paiement : Paytweak. Cette fintech² s’est donnée pour mission d’optimiser les paiements à distance. En tant que « merchant service provider¹⁰ », Paytweak propose une connexion à de très nombreux PS⁵, wallets⁶ et banques. Il propose ainsi une plateforme complète et polyvalente.

C’est sur cette plateforme que nous avons trouvé l’écosystème idéal pour déployer nos services de paiement. L’intégration de nos produits sur Paytweak a ouvert de nouvelles perspectives, en démocratisant nos solutions de paiement en plusieurs fois à de nombreux secteurs. Cette intégration permet non seulement le paiement en ligne classique, mais aussi des modes de paiement innovants comme le SMS paiement, offrant encore plus de souplesse à nos clients.

Notre collaboration a permis de créer une réelle synergie sur plusieurs niveaux :

Une polyvalence qui permet de s’adapter aux besoins spécifiques de chaque entreprise, que ce soit via un ERP7 ou un logiciel de facturation

Une agilité et une rapidité de déploiement qui permet d’accompagner efficacement nos marchands communs

Une diversité des cas d’utilisation : du call center8 aux points de vente physiques, en passant par des secteurs variés comme le voyage (Havas), la formation (Studi) ou l’ameublement avec Mobilier de France.

Split payments | A growth catalyst for Mobilier de France

The introduction of our split payment solutions¹ at Mobilier de France has had a significant impact on the level of access to their offerings and the composition of their customer base. One of the most notable changes is that the customer base has become younger: 20% of applications are now made by people in the 25-35 age group².

Our split payment solutions are positioned as an alternative to traditional credit, which is particularly popular in the furniture sector. This type of payment makes buying more flexible and appeals to all the higher professional categories, who have an average basket of €3,200 at Mobilier de France. The growth in the number of applications over the past three years reflects the growing interest in our solutions.

From cash flow to customer satisfaction | The concrete impact of our collaboration

The partnership between Mobilier de France, Paytweak and Floa has generated several concrete benefits for the furniture brand.

The first is a two weeks’ worth increase in cash flow!⁴ The customer experience has also become more fluid, which has increased customer engagement and satisfaction.

"We have gained 21 days of cash flow, it's just exceptional" says Michel Kergonnan, (Chairman and CEO) director teaches of Mobilier de France.

The sales teams found it easy to adopt our payment solutions and offer them to customers. By keeping the same tools, we eliminated the need for change management, which allowed for a smooth transition.

"There was a lot of support from the Floa teams, who really listened" states Michel Kergonnan.

Last but not least: automation. Data is automatically fed back into the business tool, which greatly simplifies administrative processes, freeing up time and resources for other essential activities.

L’innovation au cœur du paiement

- As Thierry Meimoun, CEO of Paytweak, points out: “Payment must be frictionless and above all secure. There is still inertia in payments, which retailers need to work on.” He adds: “You can’t survive in the payment sector if you are not innovative.” This philosophy guides our approach at Floa, where we focus on transaction security and fluidity. The Floa x Paytweak x Mobilier de France partnership clearly demonstrates the effectiveness of our innovative payment solutions in the furniture sector.

Do you want to take your business to new heights? Don't let this opportunity pass you by! Contact us today to find out how our customised solutions can boost your sales and build customer loyalty. Join the payment revolution with Floa!